There is a new book out from McGrawHill called 3ds max 6 Animation : CG Filmmaking from Concept to Completion by Barrett Fox. As the title says it goes from concept to completion in a real cg film workflow.
Rendernode magazine has a good book review here and a sample chapter available for download here. I have been casually flipping through this book at my local Barnes and Nobles and it is well written, with everything as the title states. Now I just need to purchase the book, if you are interested in CG Filmmaking you may want to do the same.
happy rendering...